Everybody seems to agree that service design can create more meaningful, joined-up and human-centred public services. But what kinds of value does service design ultimately bring to governments – and society? In his keynote, Christian Bason will propose five distinct dimensions of value that arise through service design work, some of which are unique to the public sector. Drawing on a range of case examples from across the world, Christian will reflect critically on how to measure the value, and how to scale it.
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Speakers
Christian Bason
CEO of the Danish Design Centre - Denmark
Christian Bason is the CEO of the Danish Design Centre, a public institution which works to advance the value of design for business and society. Before joing the Design Centre he was Director of Danish Government MindLab innovation team, one of the pioneers of applying design approaches to public service and policy development. Previous to this he was a Business Manager with the Ramboll international advisory group.
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